VedexProductsConsumer Edge360-Degree Customer View

360-Degree Customer View

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Consumer Edgediscovery
View Listing

Listed as a category in the vendor context but unclear if this is a distinct named product or a capability

API Access
Est. Price

~$50,000/yr est.

Update Frequency

Daily

Pricing Tiers

1

Regions

1

Quality SignalsB

Freshness

Recently enriched

81

Complete

81%

API

API Available

Product Overview

Transaction Data Platform$$$

Offering: Aggregated credit and debit card transaction feeds and merchant-level spending insights for tracking consumer trends and quarterly performance.

Best for: Quantitative hedge funds and private equity firms performing daily alpha generation, competitive benchmarking, and due diligence.

Benefits
  • High-granularity merchant-level transaction data
  • Broad coverage across online
  • offline
  • and third-party spending
  • Multi-channel delivery including API and platform-based research
  • Strong focus on both public and private company performance tracking
Drawbacks
⚠ High annual cost per dataset limits accessibility for smaller firms · ⚠ Data primarily focused on consumer-facing sectors with less depth in B2B or industrial verticals

Product Intelligence

Value Score
40
quality per $
Price Position
P75
premium
Coverage
70
geo × freq × depth
Try-ability
15
ease of trial
Market concentration: 100% (concentrated — few vendors)

Product Details

Use Cases
Market share analysiscompetitive benchmarkingquarterly performance trackingconsumer trend forecastinginvestment due diligence
Categories
Credit Card DataConsumer SpendingMarket Share AnalysisTransaction DataCustomer Intelligence
Coverage
Global
Delivery
APIRawPlatform BasedResearch ReportsCustom Analysis
Data Sources
credit card transactions
Detected Use Cases
competitive intelligencecompliance regulatory

Pricing Tiers

Vedex estimate
~$50,000/yr est.
SUBSCRIPTIONMEDIUM

Add to Data Room

Get an instant price estimate based on your organization profile — seats, usage rights, and contract term.Estimated ~$50,000/yr est.

Request a sample directly from Consumer Edge.

Web Authority

High Authority
51
13 mentions·4 platforms
Academic Papers
4 × 8 pts+32
Blogs & Newsletters
5 × 2 pts+10
LinkedIn
3 × 2 pts+6
Reddit
1 × 3 pts+3
Evidence5 sources
Academic Papers

CUSTOMER360 APPLICATION USING DATA ...

What is a 360-Degree Customer View? One complete picture of a customer's data is a 360-degree customer view. Some examples of the types of data collected ...

Academic Papers

Alawiye-Adams Adewale (Ph.D) 08033900620

... 360-degree customer view is established, maintained, and continually updated (Fox and Stead, 2001). Customer knowledge thereby generated needs to be shared ...

Academic Papers

(BMS Third Year: Fifth Semester) (Marketing Group

360-Degree Customer View: A comprehensive understanding of customer behavior, preferences, and interactions allows businesses to provide personalized ...

Data Dictionary

Expected fields and columns in this data product


About 360-Degree Customer View

360-Degree Customer View is a credit card data data product offered by Consumer Edge, available on discovery. Data is updated daily. API access is available for programmatic integration. Vedex estimates pricing at roughly $50,000/yr (an estimate, not a vendor-published price).

Listed as a category in the vendor context but unclear if this is a distinct named product or a capability

About Consumer Edge

Consumer Edge is a data provider vendor based in USA. Tracking Quarterly Performance for Alpha Generation with Consumer Edge Credit & Debit Card Transaction Data Consumer Edge is a leader in alternative consumer data for public and private investors and ...

View Consumer Edge Profile

Related Data Categories

Credit Card DataConsumer SpendingMarket Share AnalysisTransaction DataCustomer Intelligence

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