# AdPreference Digital Audience Data | Africa Digital Audience Data | 550M Daily Events | Real-Time | Location, Segmentation, Web Traffic, Mobility by AdPreference — Data Product Intelligence

> Source: Vedex (https://vedex.ai) — Alternative Data Vendor Intelligence
> Generated: 2026-10-05T10:05:19.668Z
> Canonical: https://vedex.ai/products/adpreference-digital-audience-data-africa-digital-audience-data-550m-daily-events-real-time-location-segmentation-web-traffic-mobility-1b7007

## Overview
- **Product**: AdPreference Digital Audience Data | Africa Digital Audience Data | 550M Daily Events | Real-Time | Location, Segmentation, Web Traffic, Mobility
- **Vendor**: AdPreference
- **Description**: Large scale digital audience data and location data across the web and telecom, enriched with 30+ attributes and updated in real time to power digital audience targeting and attribution.
- **Use Cases**: ["Location-based Advertising", "Audience Insights", "Programmatic Advertising", "Interest-based Audiences", "Contextual Targeting"]
- **Source Platform**: datarade

## Coverage & Delivery
- **Geographic Coverage**: Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Cabo Verde, Central African Republic, Chad, Comoros, Congo, Congo (Democratic Republic of the), Côte d'Ivoire, Djibouti, Egypt, Equatorial Guinea, Eritrea, Ethiopia, Gabon, Gambia, Ghana, Guinea, Guinea-Bissau, Kenya, Lesotho, Liberia, Libya, Madagascar, Malawi, Mali, Mauritania, Mauritius, Mayotte, Morocco, Mozambique, Namibia, Niger, Nigeria, Réunion, Rwanda, Saint Helena, Ascension and Tristan da Cunha, Sao Tome and Principe, Senegal, Seychelles, Sierra Leone, Somalia, South Africa, South Sudan, Sudan, Swaziland, Tanzania, United Republic of, Togo, Tunisia, Uganda, Western Sahara, Zambia, Zimbabwe
- **Update Frequency**: Daily
- **Delivery Methods**: ["Azure Blob Storage", "Google Cloud Storage", "S3 Bucket"]
- **Has API**: No
- **Sample Available**: No
- **Rating**: 4.8/5

## Pricing
- **Free**: No
- **Estimated Annual Price**: ~$36,000/yr (Vedex estimate — not a vendor-published price)
- **Pricing Model**: License: Starts at; One-off purchase: Not available; Monthly License: Available; Yearly License: Available; Usage-based: Not available

### Pricing Tiers
| Tier | Price | Billing | Annualized | Type | Confidence | Source |
|------|-------|---------|------------|------|------------|--------|
| Vedex estimate | ~$12,000 | ANNUAL | ~$12,000/yr | SUBSCRIPTION | MEDIUM | Vedex estimate |

## Quality Scores
- **Value Score**: 44.6
- **Coverage Score**: 65
- **Trial Accessibility**: 0

## Vendor Information
- **Vendor**: AdPreference
- **Website**: https://adpreference.co
- **Headquarters**: Singapore
- **Vendor Profile**: https://vedex.ai/vendor/adpreference-be0742/llms.txt

## Source
- **Platform**: datarade
- **Listing URL**: https://datarade.ai/data-products/adpreference-digital-audience-data-africa-digital-audience-adpreference-b76c

## Links
- Vedex Product Page: https://vedex.ai/products/adpreference-digital-audience-data-africa-digital-audience-data-550m-daily-events-real-time-location-segmentation-web-traffic-mobility-1b7007
- Vendor Profile: https://vedex.ai/vendor/adpreference-be0742
- All Products: https://vedex.ai/products