A secure, aggregate analysis of customer data including audience composition, identity coverage, and digital activation potential.
Est. Price
~$15,000/yr est.
Update Frequency
On-demand
Pricing Tiers
1
Regions
1
Quality SignalsB
Freshness
Recently enriched
Complete
81%
API
No API
Product Overview
Identity Resolution and Marketing Data Platform$$
Offering: A comprehensive suite of identity resolution, consumer data enrichment, and audience targeting solutions for cross-channel marketing activation.
Best for: Marketing teams and agencies needing to unify offline and digital consumer identities for precision audience targeting and campaign optimization.
Benefits
- Robust identity resolution via proprietary Conexa technology
- Flexible delivery options including direct cloud shares like Snowflake and Databricks
- Strong focus on privacy-compliant data sourcing
- Granular consumer segmentation including wealth-specific datasets
Drawbacks
⚠ Geographic coverage limited exclusively to the United States · ⚠ Smaller scale compared to enterprise-grade incumbents like Acxiom · ⚠ Primarily focused on marketing use cases rather than broader financial or risk analyticsProduct Intelligence
Value Score
23
quality per $
Price Position
P47
mid-range
Coverage
23
geo × freq × depth
Try-ability
15
ease of trial
Market concentration: 70% (concentrated — few vendors)
Product Details
Use Cases
data qualityidentity resolutionmarketing analytics
Categories
Identity ResolutionData EnrichmentAudience TargetingMarketing AnalyticsConsumer Data
Coverage
US
Delivery
Snowflake Marketplace
Detected Use Cases
marketing analytics
Pricing Tiers
Vedex estimate
~$15,000/yr est.
SUBSCRIPTIONMEDIUM
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Get an instant price estimate based on your organization profile — seats, usage rights, and contract term.Estimated ~$15,000/yr est.
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Data Dictionary
Expected fields and columns in this data product
About Adstra Identity Health Assessment
Adstra Identity Health Assessment is a identity resolution data product offered by Adstra, available on discovery. Data is updated on-demand. Vedex estimates pricing at roughly $15,000/yr (an estimate, not a vendor-published price).
A secure, aggregate analysis of customer data including audience composition, identity coverage, and digital activation potential.
About Adstra
Adstra is a data provider & platform vendor based in USA. Adstra is a data-driven marketing technology company that provides identity resolution, data enrichment, and audience targeting solutions to help brands and agencies connect with consumers across digi...
Related Data Categories
Identity ResolutionData EnrichmentAudience TargetingMarketing AnalyticsConsumer Data