Data providing insights into consumer behavior and audience segmentation.
API Access
Est. Price
~$12,000/yr est.
Update Frequency
—
Pricing Tiers
1
Regions
—
Quality SignalsC
Freshness
Recently enriched
Complete
56%
API
API Available
Product Intelligence
Value Score
26
quality per $
Try-ability
0
ease of trial
Product Details
Use Cases
advertising technologymarketing analytics
Delivery
REST APIS3 Bucket
Data Sources
geolocation mobile
Detected Use Cases
marketing analytics
Pricing Tiers
Vedex estimate
~$12,000/yr est.
SUBSCRIPTIONMEDIUM
Add to Data Room
Get an instant price estimate based on your organization profile — seats, usage rights, and contract term.Estimated ~$12,000/yr est.
Request a sample directly from Factual.
Web Authority
Emerging5 mentions·4 platforms
Academic Papers
1 × 8 pts+8
Reddit
2 × 3 pts+6
LinkedIn
1 × 2 pts+2
Blogs & Newsletters
1 × 2 pts+2
Evidence5 sources
Academic Papers
An Exploratory Study of Media and Political Discourse on ...
For local news channels, we used the list provided by the Alliance pour les Chiffres de la Presse et des Médias (ACPM) , which tracks circulation and audience data for regional print and online media.
Reddit
How I Use Audience Data to Land Brand Deals
Anyone else using audience data (or other data in their insights) in pitches? What's worked for you?
Reddit
Contextual vs ID/ Audience Data : r/programmatic
Contextual vs ID/ Audience Data. I'm working on programmatic strategy for a CPG brand focused on driving purchases and ROS. They've relied on ...
Data Dictionary
Expected fields and columns in this data product
About Audience Data
Audience Data is an alternative data product offered by Factual, available on discovery. API access is available for programmatic integration. Vedex estimates pricing at roughly $12,000/yr (an estimate, not a vendor-published price).
Data providing insights into consumer behavior and audience segmentation.
About Factual
Factual is a data provider vendor based in Los Angeles, California, USA. Factual was a location data company that provided high-quality, structured data about places and points of interest to power mobile applications, advertising technology, and location-based services.