VedexProductsDatos, A Semrush CompanyDigital Market Trends Report

Digital Market Trends Report

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Referenced in market analysis contexts, though specifics may vary.

API Access
Est. Price

~$1,408/yr est.

Update Frequency

Monthly

Pricing Tiers

1

Regions

1

Quality SignalsB

Freshness

Recently enriched

81

Complete

81%

API

API Available

Product Overview

Consumer Behavior & Digital Intelligence$$

Offering: Clickstream and transaction-level datasets providing granular visibility into cross-platform user journeys, e-commerce purchasing behavior, and competitive digital market trends.

Best for: Digital marketing strategists and e-commerce analysts performing competitive benchmarking and consumer funnel optimization.

Benefits
  • High-fidelity multi-source clickstream data
  • Flexible delivery via API
  • S3
  • and Snowflake
  • Strong integration with broader Semrush ecosystem
  • Granular visibility into mobile app engagement
  • Competitive pricing relative to enterprise-grade market research firms
Drawbacks
⚠ Limited depth in non-digital financial or macro datasets · ⚠ Smaller team size compared to legacy incumbents like comScore · ⚠ Potential data privacy compliance overhead for specific use cases

Product Intelligence

Value Score
49
quality per $
Price Position
P10
below avg
Coverage
55
geo × freq × depth
Try-ability
15
ease of trial
Market concentration: 66% (concentrated — few vendors)

Product Details

Use Cases
Competitive benchmarkingmarketing strategy optimizationuser journey analysisdigital performance monitoringmarket share estimation
Categories
Consumer Behavior DataClickstream DataDigital IntelligenceMarket Research Data
Coverage
Global
Delivery
REST APIS3 BucketSnowflake ShareWeb UI download
Data Sources
web scraping
Detected Use Cases
competitive intelligence

Pricing Tiers

Vedex estimate
~$1,408/yr est.
SUBSCRIPTIONMEDIUM

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Get an instant price estimate based on your organization profile — seats, usage rights, and contract term.Estimated ~$1,408/yr est.

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Data Dictionary

Expected fields and columns in this data product

About Digital Market Trends Report

Digital Market Trends Report is a consumer behavior data data product offered by Datos, A Semrush Company, available on discovery. Data is updated monthly. API access is available for programmatic integration. Vedex estimates pricing at roughly $1,408/yr (an estimate, not a vendor-published price).

Referenced in market analysis contexts, though specifics may vary.

Related Data Categories

Consumer Behavior DataClickstream DataDigital IntelligenceMarket Research Data

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