# Fitness Enthusiasts & Wellness Seekers – for Health Conscious Targeting with AI Propensities by Data Axle — Data Product Intelligence

> Source: Vedex (https://vedex.ai) — Alternative Data Vendor Intelligence
> Generated: 2026-10-05T10:06:52.069Z
> Canonical: https://vedex.ai/products/fitness-enthusiasts-wellness-seekers-for-health-conscious-targeting-with-ai-propensities-7ef8a1

## Overview
- **Product**: Fitness Enthusiasts & Wellness Seekers – for Health Conscious Targeting with AI Propensities
- **Vendor**: Data Axle
- **Description**: Identify and Engage Consumers Focused on Fitness, Nutrition, and Preventive Wellness Using AI-Modeled Propensities.
- **Use Cases**: Targeted digital advertising | Personalized health product recommendations | Market share analysis in the wellness sector | Customer acquisition strategy for fitness brands | Retail inventory optimization | Consumer behavior trend forecasting | Competitive benchmarking for health services
- **Source Platform**: databricks_marketplace

## Coverage & Delivery
- **Geographic Coverage**: United States and Canada
- **Update Frequency**: Monthly
- **Delivery Methods**: API
- **Has API**: Yes

## Pricing
- **Free**: No
- **Estimated Annual Price**: ~$30,000/yr (Vedex estimate — not a vendor-published price)
- **Pricing Model**: PAID

### Pricing Tiers
| Tier | Price | Billing | Annualized | Type | Confidence | Source |
|------|-------|---------|------------|------|------------|--------|
| Vedex estimate | ~$10,000 | ANNUAL | ~$10,000/yr | PAID | MEDIUM | Vedex estimate |

## Quality Scores
- **Value Score**: 34.7
- **Coverage Score**: 23
- **Trial Accessibility**: 0

## Vendor Information
- **Vendor**: Data Axle
- **Website**: https://www.data-axle.com
- **Headquarters**: USA
- **Vendor Profile**: https://vedex.ai/vendor/data-axle-b2e421/llms.txt

## Source
- **Platform**: databricks_marketplace
- **Listing URL**: https://marketplace.databricks.com/details/b437a464-78b1-4fe5-bb10-02d22140ea35/Data-Axle_Fitness-Enthusiasts-&-Wellness-Seekers-–-for-Health-Conscious-Targeting-with-AI-Propensities

## Links
- Vedex Product Page: https://vedex.ai/products/fitness-enthusiasts-wellness-seekers-for-health-conscious-targeting-with-ai-propensities-7ef8a1
- Vendor Profile: https://vedex.ai/vendor/data-axle-b2e421
- All Products: https://vedex.ai/products