# Insurance Intelligence – Policy Ownership, Switching Behavior & Coverage Intent with AI propensity by Data Axle — Data Product Intelligence

> Source: Vedex (https://vedex.ai) — Alternative Data Vendor Intelligence
> Generated: 2026-10-05T11:02:35.640Z
> Canonical: https://vedex.ai/products/insurance-intelligence-policy-ownership-switching-behavior-coverage-intent-with-ai-propensity-a2027b

## Overview
- **Product**: Insurance Intelligence – Policy Ownership, Switching Behavior & Coverage Intent with AI propensity
- **Vendor**: Data Axle
- **Description**: Target High-Value Policyholders and Insurance Switchers Using Predictive Propensities
- **Use Cases**: Customer acquisition optimization | Churn prediction and retention | Cross-sell and up-sell strategy | Market penetration analysis | Personalized insurance product development | Competitive benchmarking | Lead scoring and prioritization
- **Source Platform**: databricks_marketplace

## Coverage & Delivery
- **Geographic Coverage**: United States and Canada
- **Update Frequency**: Monthly
- **Delivery Methods**: API
- **Has API**: Yes

## Pricing
- **Free**: No
- **Estimated Annual Price**: ~$45,000/yr (Vedex estimate — not a vendor-published price)
- **Pricing Model**: PAID

### Pricing Tiers
| Tier | Price | Billing | Annualized | Type | Confidence | Source |
|------|-------|---------|------------|------|------------|--------|
| Vedex estimate | ~$15,000 | ANNUAL | ~$15,000/yr | PAID | MEDIUM | Vedex estimate |

## Quality Scores
- **Value Score**: 33.2
- **Coverage Score**: 23
- **Trial Accessibility**: 0

## Vendor Information
- **Vendor**: Data Axle
- **Website**: https://www.data-axle.com
- **Headquarters**: USA
- **Vendor Profile**: https://vedex.ai/vendor/data-axle-b2e421/llms.txt

## Source
- **Platform**: databricks_marketplace
- **Listing URL**: https://marketplace.databricks.com/details/517182f8-ed54-4b95-b0af-715f796a4c99/Data-Axle_Insurance-Intelligence-–-Policy-Ownership,-Switching-Behavior-&-Coverage-Intent-with-AI-propensity

## Links
- Vedex Product Page: https://vedex.ai/products/insurance-intelligence-policy-ownership-switching-behavior-coverage-intent-with-ai-propensity-a2027b
- Vendor Profile: https://vedex.ai/vendor/data-axle-b2e421
- All Products: https://vedex.ai/products