Mobile Advertisement Identification database / MAIDs / Audience data / 10B+ profiles / global [US, Euro5, EMEA, APAC, LATAM]
OAN provides audience data. We specialize in depth categories of gaming industry and deliver unique categories. But gaming data is just a part of all audience data we provide. We deliver millions of users’ profiles grouped into IAB-compliant segments. Segmented data and raw data
Sample AvailableLicense: Starts at; One-off purchase: Not available; Monthly License: Available; Yearly License: Available; Usage-based: $0.50$0.45/ CPM
Starting Price
$0/yr
Update Frequency
Daily
Pricing Tiers
1
Regions
233
Quality SignalsB
Freshness
Recently enriched
Complete
81%
API
No API
Product Overview
Audience Data & Programmatic Targeting$
Offering: Global third-party audience segments and behavioral profiles for programmatic advertising, with specialized depth in gaming demographics and genre preferences.
Best for: AdTech platforms and media buyers looking for high-volume, IAB-compliant audience segments for programmatic campaign activation.
Benefits
- Extensive global coverage across 200+ markets
- Specialized
- high-depth gaming audience taxonomy
- Broad compatibility with major DSPs like The Trade Desk and Xandr
- High-volume profile availability (billions of MAIDs and HEMs)
- Cost-effective pricing compared to premium market research firms
Drawbacks
⚠ Limited to behavioral and demographic data without qualitative research insights · ⚠ Smaller organizational scale compared to legacy enterprise audience providers · ⚠ Primary focus on programmatic activation rather than deep consumer analyticsProduct Intelligence
Value Score
88
quality per $
Coverage
65
geo × freq × depth
Try-ability
45
ease of trial
Product Details
Use Cases
AdvertisingProgrammatic AdvertisingData EnrichmentTargeted AdvertisingDigital Advertising
Coverage
AfghanistanÅland IslandsAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBolivia (Plurinational State of)BonaireSint Eustatius and SabaBosnia and HerzegovinaBotswanaBrazilBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCayman IslandsCentral African RepublicChadChileColombiaComorosCongoCongo (Democratic Republic of the)Cook IslandsCosta RicaCroatiaCubaCuraçaoCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHoly SeeHondurasHungaryIcelandIndiaIndonesiaIran (Islamic Republic of)IraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKorea (Democratic People's Republic of)Korea (Republic of)KuwaitKyrgyzstanLao People's Democratic RepublicLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacaoMacedonia (the former Yugoslav Republic of)MadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMexicoMicronesia (Federated States of)Moldova (Republic of)MonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorthern Mariana IslandsNorwayOmanPakistanPalauPalestineState ofPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalPuerto RicoQatarRomaniaRwandaSaint BarthélemySaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan MayenSwedenSwitzerlandSyrian Arab RepublicTaiwanTajikistanTanzaniaUnited Republic ofThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited States of AmericaUruguayUzbekistanVanuatuVenezuela (Bolivarian Republic of)VietnamVirgin Islands (British)Virgin Islands (U.S.)Wallis and FutunaYemenZambiaZimbabwe
Delivery
S3 BucketSFTP
Data Sources
app usage
Pricing Tiers
Starting at
$0/yr
UNKNOWNMEDIUM
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Data Dictionary
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About Mobile Advertisement Identification database / MAIDs / Audience data / 10B+ profiles / global [US, Euro5, EMEA, APAC, LATAM]
Mobile Advertisement Identification database / MAIDs / Audience data / 10B+ profiles / global [US, Euro5, EMEA, APAC, LATAM] is an alternative data product offered by OAN, available on datarade. Data is updated daily. Pricing starts from $0/yr.
OAN provides audience data. We specialize in depth categories of gaming industry and deliver unique categories. But gaming data is just a part of all audience data we provide. We deliver millions of users’ profiles grouped into IAB-compliant segments. Segmented data and raw data
About OAN
OAN is a data provider vendor based in Poland. Audience data for personalized advertising. Our portfolio is built based on various identifiers, i.e. the Tradedesk, Appnexus/Xandr, ID5, hashed e-mails / HEMs, Mobile IDs. We are active globally, off...