OAN Global Gaming Audience Data | Gamer Behavioral data for Programmatic Campaigns | 500 Player Segments & 1B+ Unique TTD IDs per Month
Comprehensive segments for gaming audience data. Dive into the data of gaming trends with our gaming databases. This dataset is best used for programmatic targeting of gaming audiences based on demographics, interests, and hardware use and more.
Est. Price
~$5,000/yr est.
Update Frequency
—
Pricing Tiers
1
Regions
131
Quality SignalsC
Freshness
Recently enriched
Complete
63%
API
No API
Product Overview
Audience Data & Programmatic Targeting$
Offering: Global third-party audience segments and behavioral profiles for programmatic advertising, with specialized depth in gaming demographics and genre preferences.
Best for: AdTech platforms and media buyers looking for high-volume, IAB-compliant audience segments for programmatic campaign activation.
Benefits
- Extensive global coverage across 200+ markets
- Specialized
- high-depth gaming audience taxonomy
- Broad compatibility with major DSPs like The Trade Desk and Xandr
- High-volume profile availability (billions of MAIDs and HEMs)
- Cost-effective pricing compared to premium market research firms
Drawbacks
⚠ Limited to behavioral and demographic data without qualitative research insights · ⚠ Smaller organizational scale compared to legacy enterprise audience providers · ⚠ Primary focus on programmatic activation rather than deep consumer analyticsProduct Intelligence
Value Score
39
quality per $
Coverage
35
geo × freq × depth
Try-ability
0
ease of trial
Product Details
Use Cases
AdvertisingAudience TargetingProgrammatic AdvertisingData EnrichmentBehavioral Targeting
Coverage
Åland IslandsAlbaniaAmerican SamoaAndorraAnguillaAntigua and BarbudaArgentinaArubaAustraliaAustriaBahamasBarbadosBelarusBelgiumBelizeBermudaBolivia (Plurinational State of)BonaireSint Eustatius and SabaBosnia and HerzegovinaBrazilBulgariaCanadaCayman IslandsChileColombiaCook IslandsCosta RicaCroatiaCubaCuraçaoCzech RepublicDenmarkDominicaDominican RepublicEcuadorEl SalvadorEstoniaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaGermanyGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuyanaHaitiHoly SeeHondurasHungaryIcelandIrelandIsle of ManItalyJamaicaJerseyKiribatiLatviaLiechtensteinLithuaniaLuxembourgMacedonia (the former Yugoslav Republic of)MaltaMarshall IslandsMartiniqueMexicoMicronesia (Federated States of)Moldova (Republic of)MonacoMontenegroMontserratNauruNetherlandsNew CaledoniaNew ZealandNicaraguaNiueNorfolk IslandNorthern Mariana IslandsNorwayPalauPanamaPapua New GuineaParaguayPeruPitcairnPolandPortugalPuerto RicoRomaniaSaint BarthélemySaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSerbiaSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSpainSurinameSvalbard and Jan MayenSwedenSwitzerlandTokelauTongaTrinidad and TobagoTurks and Caicos IslandsTuvaluUkraineUnited KingdomUnited States of AmericaUruguayVanuatuVenezuela (Bolivarian Republic of)Virgin Islands (British)Virgin Islands (U.S.)Wallis and Futuna
Data Sources
app usage
Detected Use Cases
marketing analytics
Pricing Tiers
Vedex estimate
~$5,000/yr est.
SUBSCRIPTIONMEDIUM
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Get an instant price estimate based on your organization profile — seats, usage rights, and contract term.Estimated ~$5,000/yr est.
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Web Authority
Notable5 mentions·1 platform
Hacker News
5 × 4 pts+20
Evidence5 sources
Hacker News
Ask HN: Who is hiring? (April 2021) - Hacker News
We are looking to hire a Senior Full Stack Engineer. Solve challenging technical problems and put your skills to the test every day. We've ...
Hacker News
Ask HN: Who is hiring? (June 2019) - Hacker News
Our interview process is pretty simple: 1. An engineer reviews your resume. 2. An engineer gives you a call to chat. 3. A couple of engineers ...
Hacker News
Ask HN: Who is hiring? (May 2018) - Hacker News
We have flexible schedules and most of us work a 9-to-5.” Hiring is for GS-11/12/13 engineers (google “gs pay scale 2018” and look at the ...
Data Dictionary
Expected fields and columns in this data product
About OAN Global Gaming Audience Data | Gamer Behavioral data for Programmatic Campaigns | 500 Player Segments & 1B+ Unique TTD IDs per Month
OAN Global Gaming Audience Data | Gamer Behavioral data for Programmatic Campaigns | 500 Player Segments & 1B+ Unique TTD IDs per Month is an alternative data product offered by OAN, available on datarade. Vedex estimates pricing at roughly $5,000/yr (an estimate, not a vendor-published price).
Comprehensive segments for gaming audience data. Dive into the data of gaming trends with our gaming databases. This dataset is best used for programmatic targeting of gaming audiences based on demographics, interests, and hardware use and more.
About OAN
OAN is a data provider vendor based in Poland. Audience data for personalized advertising. Our portfolio is built based on various identifiers, i.e. the Tradedesk, Appnexus/Xandr, ID5, hashed e-mails / HEMs, Mobile IDs. We are active globally, off...