OAN Global Third Party Audience Data | Targeted Audiences for Programmatic Campaigns | 800+ IAB-Compliant Segments | GDPR & CCPA Compliant
Discover the perfect third party audience data with OAN. Our audience databases provide access to millions of users’ profiles, organized to maximize your reach with the world's best audience data.
Est. Price
~$10,000/yr est.
Update Frequency
—
Pricing Tiers
1
Regions
131
Quality SignalsC
Freshness
Recently enriched
Complete
63%
API
No API
Product Overview
Audience Data & Programmatic Targeting$
Offering: Global third-party audience segments and behavioral profiles for programmatic advertising, with specialized depth in gaming demographics and genre preferences.
Best for: AdTech platforms and media buyers looking for high-volume, IAB-compliant audience segments for programmatic campaign activation.
Benefits
- Extensive global coverage across 200+ markets
- Specialized
- high-depth gaming audience taxonomy
- Broad compatibility with major DSPs like The Trade Desk and Xandr
- High-volume profile availability (billions of MAIDs and HEMs)
- Cost-effective pricing compared to premium market research firms
Drawbacks
⚠ Limited to behavioral and demographic data without qualitative research insights · ⚠ Smaller organizational scale compared to legacy enterprise audience providers · ⚠ Primary focus on programmatic activation rather than deep consumer analyticsProduct Intelligence
Value Score
37
quality per $
Coverage
35
geo × freq × depth
Try-ability
0
ease of trial
Product Details
Use Cases
AdvertisingAudience TargetingProgrammatic AdvertisingBehavioral Targeting
Coverage
Åland IslandsAlbaniaAmerican SamoaAndorraAnguillaAntigua and BarbudaArgentinaArubaAustraliaAustriaBahamasBarbadosBelarusBelgiumBelizeBermudaBolivia (Plurinational State of)BonaireSint Eustatius and SabaBosnia and HerzegovinaBrazilBulgariaCanadaCayman IslandsChileColombiaCook IslandsCosta RicaCroatiaCubaCuraçaoCzech RepublicDenmarkDominicaDominican RepublicEcuadorEl SalvadorEstoniaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaGermanyGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuyanaHaitiHoly SeeHondurasHungaryIcelandIrelandIsle of ManItalyJamaicaJerseyKiribatiLatviaLiechtensteinLithuaniaLuxembourgMacedonia (the former Yugoslav Republic of)MaltaMarshall IslandsMartiniqueMexicoMicronesia (Federated States of)Moldova (Republic of)MonacoMontenegroMontserratNauruNetherlandsNew CaledoniaNew ZealandNicaraguaNiueNorfolk IslandNorthern Mariana IslandsNorwayPalauPanamaPapua New GuineaParaguayPeruPitcairnPolandPortugalPuerto RicoRomaniaSaint BarthélemySaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSerbiaSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSpainSurinameSvalbard and Jan MayenSwedenSwitzerlandTokelauTongaTrinidad and TobagoTurks and Caicos IslandsTuvaluUkraineUnited KingdomUnited States of AmericaUruguayVanuatuVenezuela (Bolivarian Republic of)Virgin Islands (British)Virgin Islands (U.S.)Wallis and Futuna
Detected Use Cases
marketing analytics
Pricing Tiers
Vedex estimate
~$10,000/yr est.
SUBSCRIPTIONMEDIUM
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Get an instant price estimate based on your organization profile — seats, usage rights, and contract term.Estimated ~$10,000/yr est.
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Web Authority
Emerging1 mention·1 platform
Academic Papers
1 × 8 pts+8
Data Dictionary
Expected fields and columns in this data product
About OAN Global Third Party Audience Data | Targeted Audiences for Programmatic Campaigns | 800+ IAB-Compliant Segments | GDPR & CCPA Compliant
OAN Global Third Party Audience Data | Targeted Audiences for Programmatic Campaigns | 800+ IAB-Compliant Segments | GDPR & CCPA Compliant is an alternative data product offered by OAN, available on datarade. Vedex estimates pricing at roughly $10,000/yr (an estimate, not a vendor-published price).
Discover the perfect third party audience data with OAN. Our audience databases provide access to millions of users’ profiles, organized to maximize your reach with the world's best audience data.
About OAN
OAN is a data provider vendor based in Poland. Audience data for personalized advertising. Our portfolio is built based on various identifiers, i.e. the Tradedesk, Appnexus/Xandr, ID5, hashed e-mails / HEMs, Mobile IDs. We are active globally, off...