Data on vehicles currently in operation and registration history for market analysis.
API Access
Est. Price
~$25,000/yr est.
Update Frequency
Quarterly
Pricing Tiers
1
Regions
1
Quality SignalsB
Freshness
Recently enriched
Complete
75%
API
API Available
Product Overview
Automotive Intelligence & Marketing Data Platform$$$
Offering: Comprehensive automotive market intelligence, vehicle registration data, and granular audience segmentation for marketing, risk assessment, and supply chain planning.
Best for: Automotive OEMs, financial institutions, and marketers requiring deep vehicle-level data for credit risk modeling, market forecasting, and targeted consumer acquisition.
Benefits
- Unrivaled depth of vehicle registration and ownership lifecycle data
- Extensive library of 2
- 000+ pre-built audience segments for marketing
- Multi-channel delivery including Snowflake and S3 for seamless integration
- Broad functional coverage spanning supply chain
- credit risk
- and recall management
Drawbacks
⚠ High cost barrier for smaller firms compared to niche automotive data providers · ⚠ Complexity of platform integration due to the sheer breadth of disparate datasetsProduct Intelligence
Value Score
37
quality per $
Coverage
48
geo × freq × depth
Try-ability
15
ease of trial
Product Details
Use Cases
market analysisaftermarket planningsupply chain optimization
Coverage
Global
Delivery
APISFTP
Detected Use Cases
supply chain
Pricing Tiers
Vedex estimate
~$25,000/yr est.
SUBSCRIPTIONMEDIUM
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Get an instant price estimate based on your organization profile — seats, usage rights, and contract term.Estimated ~$25,000/yr est.
Request a sample directly from S&P Global Mobility.
Web Authority
Emerging2 mentions·2 platforms
Reddit
1 × 3 pts+3
LinkedIn
1 × 2 pts+2
Evidence2 sources
Reddit
66860 S2000's sold in the US, how many do you guys think ...
[deleted]. • 4y ago. Comment deleted by user. RoadRunrTX. • 4y ago. Is that from RL Polk registration data? UsefulDouble6621. • 4y ago. I have ...
LinkedIn
vAuto's Patrick Janes on third-party data and market visibility
... Polk registration data. Cox definitely has some strong data advantages; I just wish their bridge tools were easier to work with and all ...
Data Dictionary
Expected fields and columns in this data product
About Polk Registration Data
Polk Registration Data is an alternative data product offered by S&P Global Mobility, available on discovery. Data is updated quarterly. API access is available for programmatic integration. Vedex estimates pricing at roughly $25,000/yr (an estimate, not a vendor-published price).
Data on vehicles currently in operation and registration history for market analysis.
About S&P Global Mobility
S&P Global Mobility is a data provider vendor based in New York, New York, USA. Polk Audiences are best in-class with a complete 360 view of the entire auto ownership life-cycle. There are over 2,000 Polk Audience segments that span the entire automotive purchase funnel. Markete...