# Pop-Facts® Demographic Data by Claritas — Data Product Intelligence

> Source: Vedex (https://vedex.ai) — Alternative Data Vendor Intelligence
> Generated: 2026-10-05T10:03:09.005Z
> Canonical: https://vedex.ai/products/pop-facts-demographic-data-449605

## Overview
- **Product**: Pop-Facts® Demographic Data
- **Vendor**: Claritas
- **Description**: Demographic dataset containing up to 500 data elements per household/area.
- **Use Cases**: market analysis, site planning, demographic research
- **Source Platform**: discovery

## Coverage & Delivery
- **Geographic Coverage**: US
- **Update Frequency**: Annually
- **Delivery Methods**: API, S3 bucket
- **Data Format**: CSV, API
- **Has API**: Yes

## Pricing
- **Free**: No
- **Estimated Annual Price**: ~$15,000/yr (Vedex estimate — not a vendor-published price)

### Pricing Tiers
| Tier | Price | Billing | Annualized | Type | Confidence | Source |
|------|-------|---------|------------|------|------------|--------|
| Vedex estimate | ~$5,000 | ANNUAL | ~$5,000/yr | SUBSCRIPTION | MEDIUM | Vedex estimate |

## Quality Scores
- **Value Score**: 32.7
- **Coverage Score**: 12
- **Trial Accessibility**: 0

## Vendor Information
- **Vendor**: Claritas
- **Website**: https://www.claritas.com
- **Headquarters**: San Diego, California
- **Vendor Profile**: https://vedex.ai/vendor/claritas-77a037/llms.txt

## Source
- **Platform**: discovery
- **Listing URL**: https://www.claritas.com/products/pop-facts-demographic-data

## Links
- Vedex Product Page: https://vedex.ai/products/pop-facts-demographic-data-449605
- Vendor Profile: https://vedex.ai/vendor/claritas-77a037
- All Products: https://vedex.ai/products