# Unacast Audience Data | Enrich 1st-party Data with 350+ U.S. Consumer Personas by Unacast — Data Product Intelligence

> Source: Vedex (https://vedex.ai) — Alternative Data Vendor Intelligence
> Generated: 2026-10-05T10:06:05.542Z
> Canonical: https://vedex.ai/products/unacast-audience-data-enrich-1st-party-data-with-350-u-s-consumer-personas-29a84a

## Overview
- **Product**: Unacast Audience Data | Enrich 1st-party Data with 350+ U.S. Consumer Personas
- **Vendor**: Unacast
- **Description**: Unacast Personas deliver over 350 psychographic classifications for U.S. consumers built on the places and events they visit in the real world. Use Personas to identify consumer interest groups and behavioral categories like foodies, frequent shoppers, in-market auto buyers, and more.
- **Use Cases**: ["Audience Insights", "Audience Segmentation", "Market Intelligence", "Consumer Data Enrichment", "Target Market Analysis"]
- **Source Platform**: datarade

## Coverage & Delivery
- **Geographic Coverage**: United States of America
- **Update Frequency**: Daily
- **Delivery Methods**: ["S3 Bucket", "SFTP", "REST API"]
- **Has API**: Yes
- **Sample Available**: Yes
- **Rating**: 5/5

## Pricing
- **Free**: No
- **Estimated Annual Price**: ~$57,500/yr (Vedex estimate — not a vendor-published price)
- **Pricing Model**: License: Starts at; One-off purchase: Not available; Monthly License: Not available; Yearly License: Available; Usage-based: Not available

### Pricing Tiers
| Tier | Price | Billing | Annualized | Type | Confidence | Source |
|------|-------|---------|------------|------|------------|--------|
| Vedex estimate | ~$15,000 | ANNUAL | ~$15,000/yr | SUBSCRIPTION | MEDIUM | Vedex estimate |

## Quality Scores
- **Value Score**: 56.7
- **Coverage Score**: 38
- **Trial Accessibility**: 40

## Vendor Information
- **Vendor**: Unacast
- **Website**: https://www.unacast.com
- **Headquarters**: USA
- **Vendor Profile**: https://vedex.ai/vendor/unacast-ecc4fb/llms.txt

## Source
- **Platform**: datarade
- **Listing URL**: https://datarade.ai/data-products/persona-enrich-1st-party-data-with-350-u-s-consumer-personas-unacast

## Links
- Vedex Product Page: https://vedex.ai/products/unacast-audience-data-enrich-1st-party-data-with-350-u-s-consumer-personas-29a84a
- Vendor Profile: https://vedex.ai/vendor/unacast-ecc4fb
- All Products: https://vedex.ai/products