Unacast Global Foot Traffic Data | Unaggregated, Device-Level Data for Building Foot Traffic Models
Device-level location data to build foot traffic data models. Each device signal has built-in analytics to give data teams a more reliable data stream for modeling foot traffic metrics. The dataset is global and is unaggregated.
Sample AvailableAPI AccessLicense: Starts at; One-off purchase: Not available; Monthly License: $5,000/ month; Yearly License: Not available; Usage-based: Not available
Starting Price
$5,000/yr
Update Frequency
on-demand
Pricing Tiers
1
Regions
251
Quality SignalsB
Freshness
Recently enriched
Complete
81%
API
API Available
Product Overview
Geospatial Intelligence$$$
Offering: Global mobile location and foot traffic data, including device-level signals and psychographic consumer personas for site selection and competitive intelligence.
Best for: Retail and real estate analysts performing site selection, catchment area analysis, and consumer behavior modeling.
Benefits
- High-fidelity device-level mobility signals
- Extensive psychographic consumer persona enrichment
- Robust 3-year historical data availability
- Flexible delivery options including API and bulk data access
- Strong integration of Gravy Analytics assets for broader coverage
Drawbacks
⚠ Primary focus remains North America despite global claims · ⚠ High entry price point compared to niche geospatial providers · ⚠ Complexity in managing raw device-level data streamsProduct Intelligence
Value Score
65
quality per $
Coverage
50
geo × freq × depth
Try-ability
25
ease of trial
Product Details
Use Cases
Competitive IntelligenceLocation PlanningOperational IntelligenceSupply Chain Risk Management (SCRM)Foot Traffic Analysis
Coverage
AfghanistanÅland IslandsAlbaniaAlgeriaAmerican SamoaAndorraAngolaAnguillaAntarcticaAntigua and BarbudaArgentinaArmeniaArubaAustraliaAustriaAzerbaijanBahamasBahrainBangladeshBarbadosBelarusBelgiumBelizeBeninBermudaBhutanBolivia (Plurinational State of)BonaireSint Eustatius and SabaBosnia and HerzegovinaBotswanaBouvet IslandBrazilBritish Indian Ocean TerritoryBrunei DarussalamBulgariaBurkina FasoBurundiCambodiaCameroonCanadaCabo VerdeCayman IslandsCentral African RepublicChadChileChristmas IslandCocos (Keeling) IslandsColombiaComorosCongoCongo (Democratic Republic of the)Cook IslandsCosta RicaCôte d'IvoireCroatiaCubaCuraçaoCyprusCzech RepublicDenmarkDjiboutiDominicaDominican RepublicEcuadorEgyptEl SalvadorEquatorial GuineaEritreaEstoniaEthiopiaFalkland Islands (Malvinas)Faroe IslandsFijiFinlandFranceFrench GuianaFrench PolynesiaFrench Southern TerritoriesGabonGambiaGeorgiaGermanyGhanaGibraltarGreeceGreenlandGrenadaGuadeloupeGuamGuatemalaGuernseyGuineaGuinea-BissauGuyanaHaitiHeard Island and McDonald IslandsHoly SeeHondurasHong KongHungaryIcelandIndiaIndonesiaIran (Islamic Republic of)IraqIrelandIsle of ManIsraelItalyJamaicaJapanJerseyJordanKazakhstanKenyaKiribatiKorea (Republic of)KuwaitKyrgyzstanLao People's Democratic RepublicLatviaLebanonLesothoLiberiaLibyaLiechtensteinLithuaniaLuxembourgMacaoMacedonia (the former Yugoslav Republic of)MadagascarMalawiMalaysiaMaldivesMaliMaltaMarshall IslandsMartiniqueMauritaniaMauritiusMayotteMexicoMicronesia (Federated States of)Moldova (Republic of)MonacoMongoliaMontenegroMontserratMoroccoMozambiqueMyanmarNamibiaNauruNepalNetherlandsNew CaledoniaNew ZealandNicaraguaNigerNigeriaNiueNorfolk IslandNorthern Mariana IslandsNorwayOmanPakistanPalauPalestineState ofPanamaPapua New GuineaParaguayPeruPhilippinesPitcairnPolandPortugalPuerto RicoQatarRéunionRomaniaRussian FederationRwandaSaint BarthélemySaint HelenaAscension and Tristan da CunhaSaint Kitts and NevisSaint LuciaSaint Martin (French part)Saint Pierre and MiquelonSaint Vincent and the GrenadinesSamoaSan MarinoSao Tome and PrincipeSaudi ArabiaSenegalSerbiaSeychellesSierra LeoneSingaporeSint Maarten (Dutch part)SlovakiaSloveniaSolomon IslandsSomaliaSouth AfricaSouth Georgia and the South Sandwich IslandsSouth SudanSpainSri LankaSudanSurinameSvalbard and Jan MayenSwazilandSwedenSwitzerlandSyrian Arab RepublicTaiwanTajikistanTanzaniaUnited Republic ofThailandTimor-LesteTogoTokelauTongaTrinidad and TobagoTunisiaTurkeyTurkmenistanTurks and Caicos IslandsTuvaluUgandaUkraineUnited Arab EmiratesUnited KingdomUnited States of AmericaUnited States Minor Outlying IslandsUruguayUzbekistanVanuatuVenezuela (Bolivarian Republic of)VietnamVirgin Islands (British)Virgin Islands (U.S.)Wallis and FutunaWestern SaharaYemenZambiaZimbabwe
Delivery
S3 BucketREST API
Data Sources
geolocation mobile
Detected Use Cases
competitive intelligencefraud detectionreal estaterisk managementsupply chain
Pricing Tiers
Starting at
$5,000/yr
UNKNOWNMEDIUM
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Web Authority
Notable5 mentions·3 platforms
Academic Papers
2 × 8 pts+16
LinkedIn
2 × 2 pts+4
Blogs & Newsletters
1 × 2 pts+2
Evidence5 sources
Academic Papers
An Empirical Privacy Analysis of Wireless-scanning SDKs ...
Our findings show that 86% of apps integrating these SDKs collect at least one sensitive data type, including device and user identifiers such ...
Academic Papers
An Empirical Privacy Analysis of Wireless-scanning SDKs ...
by A Girish · 2025 · Cited by 2 — To uncover their scanning capabilities, data-sharing, and privacy risks, we develop a hybrid analysis pipeline that combines (i) static analysis ...
Blogs & Newsletters
The Art of Observable Anomalies: Reading Ad-Tech ...
Let's talk about the big three: centroid bias, extreme time–distance jumps, and replay data. Along the way, I'll offer practical tells and fixes ...
Data Dictionary
Expected fields and columns in this data product
About Unacast Global Foot Traffic Data | Unaggregated, Device-Level Data for Building Foot Traffic Models
Unacast Global Foot Traffic Data | Unaggregated, Device-Level Data for Building Foot Traffic Models is an alternative data product offered by Unacast, available on datarade. Data is updated on-demand. API access is available for programmatic integration. Pricing starts from $5,000/yr.
Device-level location data to build foot traffic data models. Each device signal has built-in analytics to give data teams a more reliable data stream for modeling foot traffic metrics. The dataset is global and is unaggregated.
About Unacast
Unacast is a data provider vendor based in USA. Unacast is the leader in enterprise-grade location intelligence. Recently merged with Gravy Analytics, the new combined company’s strength is in its diversified client base and an integrated product s...