# Censai by Rushmore Labs — Vendor Intelligence Profile
> Source: Vedex (https://vedex.ai) | Generated: 2026-10-05T08:40:51.505Z

## Overview

- **Description**: Population and migration data sourced directly from Censai's proprietary database of 270 million individuals over 18. Coverage is nationwide and includes current population counts, inflows, outflows, domestic net migration, and origin/destination of migration patterns. The dataset uses both private and public change of address and to confirm a move has occurred. The data updates quarterly, with a 60-day lag, for ingestion and quality assurance. This dataset has been back-tested against both the annual vintage U.S. Census updates and the IRS migration tables. CENSAI data has an over 90% correlation with the U.S. Census.
A standard set of over 21 demographics can be appended with access to hundreds of additional demographic, behavioral, and lifestyle touch points. Available history goes back to the first quarter of 2018 and captures snapshots of the general population and tracks roughly 25 million domestic moves annually. Because of the individual-level database, the data can be aggregated to any level of geography and can be aggregated by custom shapes/polygons.
- **Domain**: censaianalytics.com
- **Contact Email**: info@censaianalytics.com
- **Company Website**: https://censaianalytics.com

## Categories & Sectors

- **Categories**: Demand Forecasting, Demographics, Market Analysis

## Marketplace Presence

- **Source Platforms**: snowflake_marketplace
- **Platform Count**: 1

## Intelligence Scores

- **Vendor Score**: 18.6
- **Market Presence**: 13.8
- **Integration**: 20
- **Business Maturity**: 3.2

## Links

- Vedex Profile: https://vedex.ai/vendor/censai-by-rushmore-labs-f458e0
- Due Diligence: https://vedex.ai/due-diligence/censai-by-rushmore-labs-f458e0