# Data Axle — Vendor Intelligence Profile
> Source: Vedex (https://vedex.ai) | Generated: 2026-10-05T10:33:01.998Z

## Overview

- **Vendor Type**: data_provider
- **Headquarters**: USA
- **Year Founded**: 1972
- **Employee Count**: 800
- **Description**: Data Axle’s Business Database is widely recognized as the highest quality, most comprehensive, and accurate data solution available for businesses. In fact, Forrester has evaluated 12 companies in this space, and Data Axle's business data emerged as a leader. This is thanks to our significant research and validation investments, which ensure the precision and accuracy of our data. Our ability to integrate personal and professional buyer identities enables us to provide even deeper personalization and more precise targeting. Our strong support of sales use cases with direct in-tool engagement functionality sets us apart from the competition.
We also offer a wide range of complementary data science and modeling, lead generation and qualification, and a full suite of technologies and services that cover data, data processing, multi-channel database management, digital marketing, direct marketing, and agency services.
With Data Axle's business data, you can connect with millions of businesses on a daily basis. Our data powers the top search engines, provides points of interest data to the majority of in-vehicle navigation systems, and services businesses of all sizes, from Fortune 100 companies to mom-and-pop shops across the country.
Continuous Compilation & Verification: Data Axle has honed a sophisticated data sourcing, compilation, and aggregation process that draws on decades of experience and an intimate knowledge of raw sources. The Business Database, which covers both the US and Canada, is continuously compiled and updated as frequently as real-time to reflect the dynamic nature of business formations, closures, and changes. As a proprietary compiler and owner of the data, Data Axle believes in a multi-source approach to ensure the highest quality information. We blend data from over 4,000 sources, aggregating more data from 	more disparate sources than any other business information provider. Our team carefully selects the best content providers and collects all relevant information. We then blend and normalize many data streams into one consistent, consumable asset.
By leveraging our extensive knowledge and comprehensive approach, Data Axle is able to provide businesses with a rich and accurate source of business data, unmatched by any other provider.
Address Hygiene & Standardization: Data Axle is dedicated to ensuring that our clients have the most accurate and up-to-date addresses for their business needs. To that end, we offer a full range of USPS address hygiene products and services, supplemented by our own proprietary products. As a full-service provider, we provide Address Standardization, LACS, ZIP+4, DPV, Suite Link, and are a full NCOA licensee (48-month file) and DSF2 licensee.
For Canadian geography, Data Axle processes Canadian records through Address Doctor, a software that corrects international addresses on a monthly basis.
Telephone Verification:  At Data Axle, we take pride in our unique approach to telephone verification as a critical component of our verification process. Our 150+ dedicated data specialists conduct daily phone interviews to validate hard-to-verify businesses that may not appear in sources or may not be successfully monitored through web monitoring. These specialists make approximately 60,000 calls daily to verify core information about the business (including name, address, and phone), averaging 25MM calls annually.
Our in-house call center boasts an average tenure of 9 years, ensuring that our team has the experience and expertise necessary to accurately and efficiently verify business data. To further enhance our tele-research capabilities, we leverage a proprietary machine learning technology called “Smart-Calling.” This technology identifies signals that may indicate a change in a business or a missing piece of data, analyzing key attributes such as business size and growth trends, and other elements that may indicate the importance and urgency level of that business to Data Axle, our clients, and our B2B data accuracy. Smart-Calling then prioritizes the calls for our team.
This prioritization makes our team the most productive at scale, resulting in industry-leading accuracy and depth levels. During these phone calls, we add necessary business information such as business contact names, employment size, and primary line of business. Most importantly, our engagement with the business during the call allows us to immediately validate that they are still in operation, ensuring the lowest disconnection rate in the industry.
Use Cases
Here are just a few ways that you can leverage Data Axle’s Business Database
Targeting
Use desired firmographic criteria to identify a list of businesses
Create an account list to target key decision makers for lead generation, cross-selling, up-selling, and reducing churn
Support acquisition and retention campaigns through direct mail, email, or digital marketing
Enrichment
Fill in gaps in your clients' and prospects' information to
- **Slogan**: Top rated B2B & B2C data activated in your destination of choice
- **Domain**: data-axle.com
- **Contact Email**: info@data-axle.com
- **Company Website**: https://www.data-axle.com

## Categories & Sectors

- **Categories**: 360-Degree Customer View, Analytics Tools, Asset Valuation, Attribution Analysis, Audience Activation, Audience Segmentation, B2B Data, B2B Marketing Data, Commerce, Contact Data Enrichment, Cost Optimization, Customer Acquisition, Data Products, Data Quality and Cleansing, Demand Forecasting, Demographics, Economy, Environment, Financial, Foot Traffic Analytics, Fraud Remediation, Geospatial, Health and Life Sciences, Identity, Identity Resolution, Inventory Management, Location Planning, Market Analysis, Marketing, Media, Providers, Risk Analysis, Sports, Transportation
- **Sectors**: Marketing, Sales, Advertising, Retail, Real Estate

## Marketplace Presence

- **Source Platforms**: aws_marketplace, databricks_marketplace, datarade, snowflake_marketplace
- **Platform Count**: 4
- **Delivery Methods**: REST API, SFTP, S3 Bucket, Azure Blob, Snowflake Share, Web UI download
- **Geographic Coverage**: United States, Canada

## Intelligence Scores

- **Vendor Score**: 67.8
- **Market Presence**: 67.4
- **Trust & Compliance**: 84
- **Integration**: 78.8
- **AI Readiness**: 29
- **Business Maturity**: 89
- **Support & Operations**: 67.5

## Trust & Compliance (vendor-reported)

> These are the vendor's own attestations as collected from public sources, not Vedex's. Verify directly with the vendor.

- **Trust Score**: 75/100 (based on vendor-reported attestations, not verified by vedex)
- **SOC 2 Type II**: Yes (current report available)
- **ISO 27001 Certified**: No
- **GDPR Compliance**: Fully compliant (DPA available)
- **Encryption Standards**: AES-256 for data at rest and TLS 1.2+ for data in transit
- **Penetration Testing**: Annual third-party penetration testing performed
- **Historical Breach Record**: No public incident found in our search (unverified)
- **Data Residency Options**: US
- **Written Compliance Policies**: Data privacy, Information security, Anti-corruption, Whistleblowing

## AI & ML Readiness

- **LLM-Friendly Output Formats**: Structured JSON with schemas
- **File Formats Supported**: CSV, JSON, Excel, XML

## Business & Funding

- **Funding Stage**: D+
- **Estimated ARR Range**: $100M+
- **Key Customers**: Geographic Solutions
- **Key Partnerships**: Decentriq, Doceree, IBM

## Competitors

- **Competitors**: Alesco Data, Archetype Data, Coresignal, Versium

## Products

### Real-Time Data Platform
Cloud-based platform for searching, matching, viewing, and managing business, consumer, and specialty datasets.
- **Pricing**: Contact for pricing
- **Free**: No
- **Link**: https://vedex.ai/products/real-time-data-platform-9eef82/llms.txt

### Digital Consumer Data
Audience segments and attributes used for offline-to-online matching and digital targeting.
- **Pricing**: Contact for pricing
- **Free**: No
- **Link**: https://vedex.ai/products/digital-consumer-data-ea2b87/llms.txt

### Vehicle Datasets
Verified vehicle ownership and registration datasets used for automotive marketing.
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/vehicle-datasets-2233eb/llms.txt

### Historical US Residential
Historical data on the attributes and behaviors of US consumers.
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/historical-us-residential-29f72e/llms.txt

### Digital Audiences
Targeted audience segments for digital marketing campaigns based on demographic and behavioral insights.
- **Pricing**: Contact for pricing
- **Free**: No
- **Link**: https://vedex.ai/products/digital-audiences-d0789b/llms.txt

### Reference Solutions: Historical US Residential
Historical data on the attributes and behaviors of US consumers.
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/reference-solutions-historical-us-residential-75655f/llms.txt

### ProfileFuse™
Identity resolution solution that links business and consumer identities to power omnichannel engagement.
- **Pricing**: Contact for pricing
- **Free**: No
- **Link**: https://vedex.ai/products/profilefuse-ae3b31/llms.txt

### Audience360
Data management solution for defining business rules and integrating disparate data sources for marketing performance.
- **Pricing**: Contact for pricing
- **Free**: No
- **Link**: https://vedex.ai/products/audience360-b2e8d9/llms.txt

### Reference Solutions
A directory-style database formerly known as ReferenceUSA, containing residential and business records.
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/reference-solutions-c567a1/llms.txt

### Data Axle APIs
Proprietary matching algorithms that allow users to submit partial entity information to receive clean, matched data.
- **Pricing**: $27,500
- **Free**: No
- **Link**: https://vedex.ai/products/data-axle-apis-c73d5a/llms.txt

### Consumer Database
Data on over 280 million individuals in the US and Canada, sourced from over 100 public and proprietary partners.
- **Pricing**: $57,500
- **Free**: No
- **Link**: https://vedex.ai/products/consumer-database-04069d/llms.txt

### Data Axle API
Standardized API for accessing business and consumer data records.
- **Pricing**: $5,000
- **Free**: No
- **Categories**: Business Intelligence, Identity Data, Firmographics, Consumer Data, Marketing Data
- **Link**: https://vedex.ai/products/data-axle-api-11158a/llms.txt

### Automotive Intelligence – AI Audiences for Vehicle Ownership, Switching, and Buying Intent
Target In-Market Auto Buyers, Brand Loyalists, and Mobility Life stylers with Predictive Precision
- **Pricing**: $57,500
- **Free**: No
- **Link**: https://vedex.ai/products/automotive-intelligence-ai-audiences-for-vehicle-ownership-switching-and-buying-intent-1b8fb0/llms.txt

### Geo Location-Based Retail Business Listings
Verified retail business locations with geospatial, firmographic, and demographic signals for high-impact targeting.
- **Pricing**: $15,474
- **Free**: No
- **Link**: https://vedex.ai/products/geo-location-based-retail-business-listings-1f56a7/llms.txt

### Consumer demographic and Business firmographic data
Data Axle offers industry-leading Consumer demographic and Business firmographic data.
- **Pricing**: $75,474
- **Free**: No
- **Link**: https://vedex.ai/products/consumer-demographic-and-business-firmographic-data-313474/llms.txt

### Job Seekers, Students & Career Builders – AI Audiences for Education & Upskilling
AI-Powered Segments for Targeting Lifelong Learners, Degree Intenders & Workforce Re-entrants
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/job-seekers-students-career-builders-ai-audiences-for-education-upskilling-34265e/llms.txt

### Address Append Services
Standard service for data providers to add/verify addresses
- **Pricing**: $3,200
- **Free**: No
- **Categories**: Data Enrichment, Data Quality, Identity Resolution, CRM Data
- **Link**: https://vedex.ai/products/address-append-services-34378d/llms.txt

### Data Axle Data Hygiene
Services for data cleansing, appending, and verification.
- **Pricing**: $948
- **Free**: No
- **Categories**: Data Quality, Data Enrichment, Identity Resolution, CRM Data Management
- **Link**: https://vedex.ai/products/data-axle-data-hygiene-358ce8/llms.txt

### B2C Link
Gain an understanding of your customers and prospects with both their individual and professional profiles
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/b2c-link-389820/llms.txt

### Retail Intelligence – for purchase ready shoppers with AI propensities
Target High-Intent Retail Shoppers with AI-Driven Consumer Intelligence
- **Pricing**: $76,600
- **Free**: No
- **Link**: https://vedex.ai/products/retail-intelligence-for-purchase-ready-shoppers-with-ai-propensities-3b78c6/llms.txt

### Data Axle Genie
Self-service platform for sales leads and marketing lists.
- **Pricing**: $408
- **Free**: No
- **Categories**: Business Intelligence, Sales Intelligence, Marketing Data, Firmographics, Consumer Demographics
- **Link**: https://vedex.ai/products/data-axle-genie-424f9d/llms.txt

### Affluent & High Net Worth Consumers: Luxury Ownership & Financial Targeting with AI propensities
Activate Wealth-Driven Segments with AI-Modeled Luxury, Lifestyle & Investment Intent.
- **Pricing**: $75,474
- **Free**: No
- **Link**: https://vedex.ai/products/affluent-high-net-worth-consumers-luxury-ownership-financial-targeting-with-ai-propensities-47e3fc/llms.txt

### Phone Append Services
Standard service for data providers to add phone numbers to records
- **Pricing**: $5,000
- **Free**: No
- **Link**: https://vedex.ai/products/phone-append-services-49fab7/llms.txt

### High-Growth Small to Medium Business Datasets
Target fast-growing small and medium businesses across industries using verified firmographics and predictive growth sig
- **Pricing**: $76,600
- **Free**: No
- **Link**: https://vedex.ai/products/high-growth-small-to-medium-business-datasets-5616aa/llms.txt

### Email Append Services
Standard service for data providers to add email addresses to records
- **Pricing**: $5,000
- **Free**: No
- **Categories**: Identity Data, Data Enrichment, Marketing Data, Contact Data
- **Link**: https://vedex.ai/products/email-append-services-5736bb/llms.txt

### Business Credit Scores
Likely offering given Data Axle's business data focus
- **Pricing**: $5,000
- **Free**: No
- **Categories**: Business Intelligence, Credit Risk, Firmographic Data, Risk Management
- **Link**: https://vedex.ai/products/business-credit-scores-5bfc66/llms.txt

### Business Data
Unlock valuable insights about a business including industry, size, location, revenue, employees and much more
- **Pricing**: $14,995
- **Free**: No
- **Link**: https://vedex.ai/products/business-data-5c1436/llms.txt

### Consumer Data
Unlock valuable insights about an individual, their interests, members of their household, and more
- **Pricing**: $55,000
- **Free**: No
- **Link**: https://vedex.ai/products/consumer-data-5d3503/llms.txt

### ProfileFuse
Connects personal and professional data about audiences by linking business and consumer datasets.
- **Pricing**: $57,500
- **Free**: No
- **Link**: https://vedex.ai/products/profilefuse-62de98/llms.txt

### Skilled Trades & Home Services Contacts – Verified Local Pros
Access verified contact data of handymen, carpenters, lawn care specialists, and independent home service providers.
- **Pricing**: $7,200
- **Free**: No
- **Link**: https://vedex.ai/products/skilled-trades-home-services-contacts-verified-local-pros-6593ce/llms.txt

### Insurance Policy Buyers – AI Segments by Line: Auto, Home, Life & Health
AI-Driven Insurance Segments for Intent-Based Acquisition, Cross-Sell & Retention
- **Pricing**: $76,600
- **Free**: No
- **Link**: https://vedex.ai/products/insurance-policy-buyers-ai-segments-by-line-auto-home-life-health-6945fc/llms.txt

### ReferenceUSA
Well-known directory product from Data Axle's predecessors, commonly referenced in industry contexts
- **Pricing**: $2,500
- **Free**: No
- **Categories**: Firmographic Data, Business Intelligence, Contact Data, Demographic Data
- **Link**: https://vedex.ai/products/referenceusa-6a8ee4/llms.txt

### Franchise & Women-Owned Business
Targeted profiles of franchise operations and women-owned businesses across industries and geographies.
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/franchise-women-owned-business-6aa31c/llms.txt

### Corporate & International Business Networks Dataset – Global B2B Intelligence
Global firmographics, decision-maker contacts, and organisational hierarchies for targeting and market planning.
- **Pricing**: $2,328
- **Free**: No
- **Link**: https://vedex.ai/products/corporate-international-business-networks-dataset-global-b2b-intelligence-6cad53/llms.txt

### Data Axle Business Database
Verified dataset covering over 95% of U.S. businesses, specifically focused on high-growth SMBs.
- **Pricing**: $5,000
- **Free**: No
- **Link**: https://vedex.ai/products/data-axle-business-database-6f8582/llms.txt

### Geo Location-Based Retail Listings – Precision Data for Location-Based Marketing
Verified retail business locations with geospatial, firmographic, and demographic signal for high-impact regional target
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/geo-location-based-retail-listings-precision-data-for-location-based-marketing-760c80/llms.txt

### Fitness Enthusiasts & Wellness Seekers – for Health Conscious Targeting with AI Propensities
Identify and Engage Consumers Focused on Fitness, Nutrition, and Preventive Wellness Using AI-Modeled Propensities.
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/fitness-enthusiasts-wellness-seekers-for-health-conscious-targeting-with-ai-propensities-7ef8a1/llms.txt

### Predictive Consumer Intelligence – AI Models for Behavior, Purchase & Propensity Scoring
AI-Powered Propensities for Building 360 Consumer Audiences & Driving Segmentation, Insights, and Activation.
- **Pricing**: $45,000
- **Free**: No
- **Link**: https://vedex.ai/products/predictive-consumer-intelligence-ai-models-for-behavior-purchase-propensity-scoring-865e03/llms.txt

### Values-Driven Voters & Donors – for Political & Cause-Based Outreach with AI Propensities
AI-Powered Segments for Ideological Targeting, Advocacy, and Fundraising Activation
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/values-driven-voters-donors-for-political-cause-based-outreach-with-ai-propensities-86fd0c/llms.txt

### Insurance Intelligence – Policy Ownership, Switching Behavior & Coverage Intent with AI propensity
Target High-Value Policyholders and Insurance Switchers Using Predictive Propensities
- **Pricing**: $45,000
- **Free**: No
- **Link**: https://vedex.ai/products/insurance-intelligence-policy-ownership-switching-behavior-coverage-intent-with-ai-propensity-a2027b/llms.txt

### Cultural Affinity & Diversity Audiences – for Culturally Relevant Engagement with AI Propensities
Reach Ethnically Diverse and Culturally Aligned Consumers Through AI-Driven Behavioral and Affinity Signals
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/cultural-affinity-diversity-audiences-for-culturally-relevant-engagement-with-ai-propensities-b8907c/llms.txt

### High-Growth Small to Medium Business
Target fast-growing small and medium businesses across industries using verified firmographics.
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/high-growth-small-to-medium-business-bbeb49/llms.txt

### Real Estate Intelligence – Predictive Consumer Signals for Property-Centric Engagement
Target Homeowners, Movers, and Property Investors with AI-Enriched Segmentation
- **Pricing**: $76,600
- **Free**: No
- **Link**: https://vedex.ai/products/real-estate-intelligence-predictive-consumer-signals-for-property-centric-engagement-c05962/llms.txt

### Data Axle Insights
Mentioned in relation to data-driven decision making.
- **Pricing**: $1,188
- **Free**: No
- **Categories**: Business Intelligence, Firmographic Data, Consumer Data, Marketing Data, Identity Resolution
- **Link**: https://vedex.ai/products/data-axle-insights-c0ab67/llms.txt

### Franchise & Women-Owned Business Dataset
Targeted profiles of franchise operations and women-owned businesses across industries and geographies.
- **Pricing**: $15,000
- **Free**: No
- **Link**: https://vedex.ai/products/franchise-women-owned-business-dataset-c64c36/llms.txt

### Data Axle Real-Time Data
Real-time data feeds for business verification and updates.
- **Pricing**: $948
- **Free**: No
- **Link**: https://vedex.ai/products/data-axle-real-time-data-cbdd5e/llms.txt

### High-Intent, Purchase Ready, Lifestyle Shoppers –  AI Propensities
Target Verified, Purchase-Driven Consumers with Enriched Signals Across Retail, Auto, Travel, and Lifestyle Categories
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/high-intent-purchase-ready-lifestyle-shoppers-ai-propensities-d1582f/llms.txt

### Data Axle Consumer Database
Comprehensive database of consumer demographic and lifestyle data.
- **Pricing**: $10,000
- **Free**: No
- **Categories**: Consumer Data, Demographic Data, Marketing Intelligence, Identity Data
- **Link**: https://vedex.ai/products/data-axle-consumer-database-d2cb81/llms.txt

### Borrowers, Spenders & Investors – AI Audiences for Credit, Financial & Investment Targeting with AI
Target Consumers by Financial Intent, Credit Behavior & Investment Readiness with AI-Driven Precision
- **Pricing**: $30,000
- **Free**: No
- **Link**: https://vedex.ai/products/borrowers-spenders-investors-ai-audiences-for-credit-financial-investment-targeting-with-ai-d764cf/llms.txt

### Consumers in Transition – for Life Events & Lifestyle Triggers with AI Propensities
Target Individuals Experiencing Key Life Changes Using Predictive Signals Across Milestones & Moments
- **Pricing**: $57,500
- **Free**: No
- **Link**: https://vedex.ai/products/consumers-in-transition-for-life-events-lifestyle-triggers-with-ai-propensities-db5dba/llms.txt

### Data Axle Sales Solutions
Specialized data services for the nonprofit sector.
- **Pricing**: $948
- **Free**: No
- **Categories**: Business Intelligence, Lead Generation, Marketing Data, Firmographic Data, Consumer Data
- **Link**: https://vedex.ai/products/data-axle-sales-solutions-e44478/llms.txt

### High-Volume Property Managers – Verified B2B Contacts & Portfolio Intelligence
Engage property management firms managing large-scale portfolios with precise firmographics and verified decision-maker
- **Pricing**: $15,000
- **Free**: No
- **Link**: https://vedex.ai/products/high-volume-property-managers-verified-b2b-contacts-portfolio-intelligence-e5915e/llms.txt

### Business Database
Comprehensive database with over 400 data points on almost every business in the US and Canada.
- **Pricing**: $1,788
- **Free**: No
- **Link**: https://vedex.ai/products/business-database-f94902/llms.txt

## Links

- Vedex Profile: https://vedex.ai/vendor/data-axle-b2e421
- Due Diligence: https://vedex.ai/due-diligence/data-axle-b2e421