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Funnel

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Funnel automatically collects, cleans and groups the data from all of your clients' advertising, marketing, sales and CRM platforms. It also gives you the raw data, so you don’t lose granularity or flexibility. It’s the best of both worlds.

Funnel frees technical teams from tedious data manipulation tasks and allows them to focus on higher-value activities, like improving the data model and mining the data for patterns. Funnel is designed to help you streamline client reporting. Not only is the data ready for you to analyse, but it will also help your clients to easily understand and defend the marketing spendings.

With Funnel, your team and your clients can easily answer crucial questions such as: – How much did we spend on each channel? – What is the Return On Ad Spend per channel? – What is the Customer Acquisition Cost?

– What are the top performing campaigns/creatives/keywords? Funnel has support for 500+ connectors, such as Facebook Ads, Google Ads, Amazon Advertising, Criteo, Adroll, Shopify, AppsFlyer, Snapchat Ads, Instagram Ads and many more. The data is automatically being collected by Funnel and exported to Snowflake.

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Intelligence Score
19/100
Your Rating
Platforms

1

Domain

funnel.io

Data Quality SignalsD

Freshness

Single-source

API Status

No API

44Completeness

Compliance (vendor-reported)

SOC 2
ISO 27001
GDPR
CCPA

Quality Breakdown

Data Coverage
20
Documentation
75
Compliance
0
Pricing Clarity
0

Signal Analysis

Categories

Marketing

Listed On

snowflake_marketplace
Intelligence Scores3/7 pillars scored
Market Presence
12
Integration
20
Business Maturity
3
Extended Analytics

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About Funnel

Funnel is an alternative data vendor. Funnel specializes in marketing data. This vendor has a Vedex Intelligence Score of 19 out of 100, reflecting market presence, compliance posture, integration readiness, and business maturity.

Data Categories

Funnel operates in the following alternative data categories.

Marketing

Related Resources

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