Merkle

Merkury unifies customer and prospect PII data, site, app and media signals to a single, first-person ID. We enable addressable, personalized experiences across all channels and deliver enterprise identity for modern, data-driven marketing organizations. Merkury's identity capabilities include: Input and output data sharing via Snowflake Resolution and hygiene of names, addresses, phone numbers, and email addresses to a single, persistent Merkury person ID Identifies anonymous website and app visits and resolve to Merkury person ID in real-time, with Merkury Tag, to create one ID across offline records and digital engagements and identify customers and prospects at a person level Performs real-time offline ID resolution, custom rules, and digital identity, and provides IDs and data back into source data management systems that feed mar-tech platforms like CDPs, ESPs Enables personalization at a total customer experience at person level, while also helping build and grow a "private", transparent, 1st-party identity universe The Identity Linkage service offering provides PII-based (name, address, and email) resolution and linkage to a Merkury Person ID.

Composable Match App, coming soon to the public marketplace. com.