Moz

Leverage one of the most comprehensive linkgraphs of the internet outside of major search engines to inform your content strategy, business intelligence initiatives, machine learning models, and more. Refreshed every 3 days for over half a decade, Moz’s link index contains current and historic data about over 44 trillion links. Derived from the results of this link crawl, Moz's Domain Authority and Page Authority scores are calculated for over 800 million internet root domains and 8 billion pages respectively and are some of the most well-regarded metrics in the SEO industry for assessing a site’s ranking potential and credibility.

However, their relevance extends far beyond SEO professionals, encompassing anyone seeking to evaluate the prominence and impact of a website's online presence. com. Each entry in the dataset contains: The page URL, subdomain, root domain, and HTTP response code Proprietary Moz metrics Domain Authority, Page Authority, and Spam Score, which represent the estimated ranking power and SEO toxicity of the domain or page A link propensity score, which represents the likelihood of the associated root domain linking out to external pages Counts of total pages linking to and from the page and associated root domain, including total links, nofollow links, external links, deleted links, and more Daily and monthly histories (60 days and 32 months, respectively) for Page Authority and link counts Expected Workflow: Request access on this listing Download the dataset as a secure Snowflake data share Query in Snowflake (see sample queries below) Make your data actionable in minutes About Moz: Moz is a leading figure in the SEO industry, and our software is used daily by countless SEO professionals and digital marketers to help them succeed in organic search.

Our data can provide valuable business intelligence insights for data professionals across various business intelligence fields, including but not limited to SEO. Authority scores and link counts can reveal new dimensions for internal or competitive analysis and enhance market research across industries or topics. In combination with other data sources such as search engine rankings, our link graph and its derived metrics can improve modeling or forecasting and inform a deep understanding of the search ecosystem - for example, by surfacing SEO opportunities where the top results for high-volume search terms are occupied by low-authority pages, or acquisition and partnership opportunities where the top results come from highly-linked but under-monetized domains.