# OAG — Vendor Intelligence Profile
> Source: Vedex (https://vedex.ai) | Generated: 2026-10-05T10:32:36.734Z

## Overview

- **Headquarters**: UK
- **Description**: There is an ever-increasing need for Passenger Booking Data across the travel ecosystem and getting that data at volume has traditionally been a challenge. Passenger Booking Data is a critical element of market trend analysis and forecasting future demand vs supply (capacity/flight schedules). See number of passengers by cabin class and load factors for direct and connecting flights back to 2019. Analyze point of sale and where passengers originate, connect and end.
**This is a sample data set and includes Snapshots for the route JFK > LHR only for January 2023. To request the full data set, please complete the form on this page:
https://www.oag.com/passenger-booking-direct
Data Views
•	O&D Booking View Unadjusted – Forward looking pure MIDT (GDS) data
•	O&D booking view adjusted – Historical (2019) adjusted data to reflect market size
•	Segment View Unadjusted– Forward looking MIDT data. Shows data by leg which allows for analysis of total number of passengers on a flight route and to see behind, beyond and bridge passengers.
•	Segment View Adjusted – Historical(2019)  adjusted data to reflect market size shown as segments
•	Load Factor Calculation – Based on adjusted data. Shown as a percentage
Coverage - Global, 830+ carriers
Key Data Points
Booking Data
•	Travel Month
•	Point Of Sale Country
•	Point Of Origin Airport
•	Passengers Booking Class A-Z
•	Passengers Travel Class 1st – Economy
•	Passengers Total
Geographical Data
•	Scheduled Departure & Arrival Airport/City/Country
•	Connecting Airport/City/Country 1 & 2
•	Distance Miles
Airline Data
•	Dominant Owner Airline
•	Dominant Marketing Airline
•	Dominant Operating Airline
•	Marketing & Operating Carrier for leg 1-3
•	Load Factor
- **Domain**: oag.com
- **Contact Email**: jade.bell@oag.com
- **Company Website**: https://oag.com

## Categories & Sectors

- **Categories**: 360-Degree Customer View, Aviation Data, Demand Forecasting, ESG Investment Analysis, Economic Impact Analysis, Environment, Fundamental Analysis, Inventory Management, Market Analysis, Personalize Customer Experiences, Providers, Trade Data, Transport and Logistics Data, Travel

## Marketplace Presence

- **Source Platforms**: datarade, snowflake_marketplace
- **Platform Count**: 2
- **Delivery Methods**: API

## Intelligence Scores

- **Vendor Score**: 30.5
- **Market Presence**: 30.2
- **Integration**: 34
- **Business Maturity**: 5.4

## Competitors

- **Competitors**: Alqami, Aviation Edge, Keyvan Aviation, ch-aviation

## Links

- Vedex Profile: https://vedex.ai/vendor/oag-e14de0
- Due Diligence: https://vedex.ai/due-diligence/oag-e14de0