OpenX is a pioneering leader in advertising technology, helping create a world where the open web thrives. The company powers people-based marketing on the open web by enabling marketers to reach their target audience across OpenX’s global network of publishers. OpenX works with more than 30,000 advertisers across every screen and device, reaching nearly one billion consumers - including a quarter billion unique consumers in the US - and processing more than one trillion transactions globally each day.
BIDS is only available to agencies and advertisers that currently spend on the OpenX exchange. Why would I use BIDS?
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openx.com
Freshness
Single-source
API Status
No API
Compliance (vendor-reported)
Quality Breakdown
OpenX is an alternative data vendor. OpenX specializes in marketing data. This vendor has a Vedex Intelligence Score of 18 out of 100, reflecting market presence, compliance posture, integration readiness, and business maturity.
OpenX operates in the following alternative data categories.