Fullstory

Fullstory Ready to Analyze Views are the latest method of getting behavioral data from Fullstory that is transformed for Business Intelligence use cases. This approach utilizes an industry-standard schema (often referred to as "Silver schema") organized into Fact, Dimension, and Sub-dimension tables. All data in this listing is synthetic data generated from a demo e-commerce website.

Expected Workflow : Activate this free sample dataset Identify the FULLSTORY_DEMO_DATA schema in your Snowflake database Query to understand the data model and all the experience events being captured What is Fullstory Data? Unlike traditional analytics that only tell you what happened, Fullstory data reveals the how and why of user behavior. This comprehensive view is made possible by capturing and organizing every interaction and micro-moment into a query-ready format.

Granular Interaction Data: Go beyond pageviews and clicks to analyze every scroll, highlight, frustration signal (like rage clicks), and technical event (like network performance or console errors) to get a complete picture of the user experience. Rich Context: Every event is enriched with hundreds of contextual properties, including device type, browser, location, and session-level information, powering everything from real-time alerting to advanced AI and machine learning models for churn prediction or conversion likelihood.