HUMAN Security

MediaGuard detects and prevents digital advertising fraud. MediaGuard and FraudSensor work together to detect invalid traffic (also known as IVT) and ensure that your ads are seen by real humans—not bots in disguise. If you’re a HUMAN user, our Snowflake integration lets you access the full scope of data collected by our tools, including the pre-bid IVT predictions made by MediaGuard and the post-bid IVT detection and analysis performed by FraudSensor.

These datasets offer event-level data about individual bid requests and impressions, including HUMAN’s “bot or not” decisions, detailed threat breakdowns, and information about the traffic sources driving each event. Sample Tables: pre-bid IVT prediction data (MediaGuard): mediaguard_prebid sampled pre-bid IVT prediction data (MediaGuard): mediaguard_prebid_sampled post-bid IVT detection and analysis (FraudSensor): mediaguard_postbid Fields Included in MediaGuard pre-bid data: supplier_id: The supplier id for the requests publisher_id: The publisher id for the requests device_type: The device type for the requests media_type: The media type for the requests ivt_bot_category: The various IVT categories detected requests: Approximate number of requests and 16 more fields. Fields Included in MediaGuard sampled pre-bid data: supplier_id: The supplier id for the requests publisher_id: The publisher id for the requests device_type: The device type for the requests media_type: The media type for the requests domain: The domain for the requests app_id: The app id for the requests ivt_bot_category: The various IVT categories detected requests: Approximate number of requests and 16 more fields.