Michael Bauer International GmbH

MBI’S SOCIODEMOGRAPHIC DATA COVERS MOST COUNTRIES WORLDWIDE AND CAN BE LICENSED FOR EACH COUNTRY INDIVIDUALLY AND IN BUNDLES. All data comes from a single source, ensuring consistency and comparability across markets . Depending on the country, different variables are available.

For most countries, the Basic Sociodemographics-Bundle includes figures on the latest population, gender, age structure (15-year age bands), unemployment, and households. You can explore the specific variables for each country in the sample data below. Our sociodemographic data is offered for each country on different levels : Postal Code Level: This fine-grained level of detail makes the data suitable for a wide range of applications – for example, enriching customer databases, which are often organized by postal code.

, regions, states, provinces) as well as finer subdivisions such as districts, counties, or municipalities. Micro Level: Subdivisions of postal code or administrative boundaries, such as census areas or street segments. This is the most granular level for local analysis.

A selection of the available countries and levels is shown in the sample data. If you require a variable, country, or level not included in the sample data, feel free to reach out. We will be happy to help you find a product that fits your needs.